There’s nothing I adore more than an eye catching restaurant interior that pops. I was recently window shopping along King Street East, poking my head into the slick furniture and design shops that dot the street before happening upon the warm glow of True True.
I skipped inside from the cold and immediately felt as though I’d stepped onto the set of a quirky Wes Anderson film. The colourful new space has enjoyed many iterations over the years, originally owned by James Beaty who was a Canadian Parliamentarian and businessman who published the Toronto Leader – a local newspaper in the 19th century.
Today, True True has reimagined the space by adding a burst of pretty pink, an overhead choir of chandeliers and plenty of mirrors to snap a selfie with your friends while waiting in line to order your very own bespoke pizza.
Owners Andrew Hay and Tim Gordon both share a serious passion for pizza. For years they held annual pizza-off’s, which brought together friends and colleagues for a home-grown pizza competition. The duo turned their zeal for pretty pies into a nifty concept where hungry locals on a time crunch can order fresh salads and oblong pizzas featuring signature combinations or customized right in front of your eyes with whatever topping(s) you might crave.
Need To Know: the kitchen sources local ingredients whenever possible, proofs its pizza dough for 48 hours and hand-stretches each to order. Wine and craft beer offerings celebrate local Ontario producers. In the summer months sweet tooth’s will find soft serve gelato. When its chilly a massive chocolate chip cookie will do.