171 years ago a brewing revolution took place in the ancient Czech town of Plzen, a revolution that changed the world of beer forever. A group of dedicated brewers put their skills and their ambition together to create the world’s first ever golden beer, the original Pilsner lager, Pilsner Urquell. A beer that still sets and defines the standard for 70% of the worlds brewing output today.
I had the pleasure of travelling to Pilsen and Prague with Pilsner Urquell in the Fall of 2013. The trip included a private tour of the Pilsner Urquell brewery and a culinary tour of Prague, the nations jaw dropping capital. This incredible experience taught me firsthand how the world’s original pilsner is crafted and what makes this beer so special. I’m thrilled to be an Ambassador for Pilsner Urquell, the official beer sponsor at Taste of Toronto, taking place at Fort York from July 2nd to 5th 2015.
Last summer at Taste of Toronto’s inaugural event an intimate group of VIPs were invited to adventure through a Keepers of the Craft Workshop exploring Bar Isabel’s Chef Grant van Gameren’s love for the petite pintxo, a small snack, typically eaten in bars in northern Spain and Basque country.
Chef Grant challenged the group to a culinary competition, fractioning us into groups where we were tasked at producing the perfect pintxo. Over the next hour my team banded together, sipping and nibbling our way through a parade of plates inspired by Spain. Our delicious action packed afternoon would offer a glimpse into the project Chef Grant was developing at the time, the now much buzzed about Bar Raval on College Street.
This year, Pilsner Urquell will be back at Taste of Toronto, returning as the official beer of the event. To continue celebrating it’s 171 years of craftsmanship and brewing tradition, the brand is once again flying in unfiltered Pilsner Urquell draught directly from their brewery in Pilsen. Last year Taste of Toronto fans enjoyed a unique opportunity to sip this special brew, a fresh beer that offers extra mouthfeel, greater head retention and more body with an enhanced hoppy bitterness. Unfiltered Pilsner Urquell will also be available on tap at Bar Raval and Bar Isabel on Taste weekend for Toronto beer fans to enjoy to their hearts delight. Hip, hip, hooray!
This years 2015 Taste of Toronto restaurant lineup looks finger-licking-good:
- Los Colibris, @loscolibris220
- El Caballito, @elcaballito220
- The Harbord Room, @theharbordroom
- THR & Co, @THRandCo
- America Restaurant @America_Toronto
- Patria, @PatriaTO
- Weslodge, @Weslodge
- Byblos, @ByblosToronto
- Richmond Station, @RichmondStation
- Bosk at the Shangri-La Toronto, @ShangriLaTO
- Oliver & Bonacini’s Bannock + Biff’s Bistro, @OliverBonacini
- Barque Smokehouse, @barquebbq
- Splendido, @Splendido_TO
- Montecito, @Montecito_TO
- Little Sister, @littlesisterto
- Drake Hotel, Drake One Fifty + Drake Devonshire, @TheDrakeHotel
- Rasa, @TheFoodDudesTO
- Citta, @CittaToronto
This years Taste of Toronto Contest is better than ever as we’ve created an awesome experience that allows you to enjoy the ultimate weekend away in Toronto. Whether you are driving in from Oshawa, Oakville or Ottawa, or playing the staycation game as a local food lover, this may just be the summer’s most talked about contest, valued at over $1,000!
On Friday July 3rd check in to a suite at the Windsor Arms Hotel, including 24hr access to the hotel’s indoor salt water pool & fitness centre + free WIFI. Located in Toronto’s fancy-pants Yorkville neighbourhood, over the years the hotel’s 28 perfectly appointed suits have played home to visiting A-listers, big-ticket musicians and prestigious jet-setters. Valued at $400
That Friday evening enjoy dinner for two at Bar Isabel, a “Chef’s Tasting Menu” by Grant van Gameren. Valued at $250.
Receive 2 VIP Passes to Saturday July 4th’s AM or PM session at Taste of Toronto (your choice). VIP tickets offer unlimited access to the festivals VIP lounge, $20 Crowns, one complimentary Pilsner Urquell Beer and fast track festival entry with access to all the features: Taste Theatre, Metro Master Class, and Music Stage. Valued at $220
$40.00 in additional crowns, to ensure you enjoy an unforgettable culinary adventure during your visit to Taste of Toronto.
Pilsner Urquell Swag featuring full set of traditional Pilsner Urquell Glassware + 4 x 6 Pilsner Urquell bottle vouchers redeemable at the Beer Store. Valued at $200
The total value of this contest is $1,110!
Open to Canadian addresses only. Must be legal drinking age to participate. Contest closes on Tuesday June 30th @ 10:00 am. Winner will be contacted directly and will have their prize delivered to address provided. Good Luck!